I like the 'User Experience' discipline in digital marketing. It's clever stuff. Particularly, I like ideas about creating intuitive interactivity, and using clear "visual language".

Visual language is about how you lay things out on an interface; but it also has to do with the symbols and shapes you use. Here's one of my favourite symbols: the trippin' shaver dude.

Look into his eyes. He's like, very quietly, "whoooo's... shaving... me.... ?"

I like his expression, but the important thing I think is that this is definitely shaving that's happening.